Viva Armenia 20th Anniversary

Prime Minister Nikol Pashinyan, Deputy Speaker Hakob Arshakyan, Minister of High-Tech Industry Mkhitar Hayrapetyan, Deputy Minister Ruben Hayrapetyan, Yerevan Mayor Tigran Avinyan, and other distinguished guests.

DataFest Yerevan is a conference covering diverse topics in machine learning, with a strong focus on engineering and applications. It is a forum for sharing ideas and fostering collaboration.

Skill Event Marketing Company provided end-to-end event marketing and event management services.

The concept centered around “Celebrating Connection” — symbolizing the company’s two decades of bridging people, technology, and communities. Every design and experience element reflected Viva’s dynamic identity and its commitment to innovation.

From a 3D entrance tunnel that immersed guests into the Viva world, to a custom-designed 3D press wall that turned every photo into an interactive brand moment, the event space transformed into an immersive storytelling environment.

• Immersive Entrance Tunnel:

The entry area was redesigned into a visually captivating tunnel, evoking curiosity and excitement while setting the celebratory tone from the very first step.

• 3D Press Wall:

The official photo zone featured a 3D structure that gave guests the sense of being part of the Viva brand itself. It became one of the most photographed and talked-about elements of the evening.

• Historical Showcase Corridor:

On the second-floor corridor, design installations showcased Viva Armenia’s journey — including the original phone used for the company’s first-ever call in 2005. Employees greeted guests, embodying the human connection behind the technology.

• Main Hall Experience:

A newly constructed stage hosted speeches from key figures, including Viva Armenia’s General Director Armen Avetisyan, followed by the recognition of 78 outstanding employees. The celebration concluded with a symbolic cake-cutting and reception.