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+374 60 707570
BON CHRISTMAS MARKET BY TELCELL
BON CHRISTMAS MARKET BY TELCELL
Experiential Marketing Case by Skill
BON CHRISTMAS MARKET BY TELCELL
Project duration
10 November - 10 January, 2021
Event date
22 - 26 December, 2021
Team of the project
65 person team
BON CHRISTMAS MARKET BY TELCELL
Results
Customer
Telcell
Goal
Brand Activation
Product
BON Market
Solution
BON Christmas Market
Results
12.000 visitors during 5 days of event
BON CHRISTMAS MARKET BY TELCELL
Functions performed
Theme consultation & development
Project administration and management
Budget, cash flow, and financial management
Venue scouting & branding
Logistics & operations management
Creative concept development
Gamification program development
Design and print production
Audio visual & lighting management
Videotaping and photography management
Organization of live broadcasting
Promo personal recruitment & management
Customer journey mapping
Visitors management
Event communications and promotion
Event social media promotion
Event content management
Security
Post-event evaluation
BON CHRISTMAS MARKET BY TELCELL
BON CHRISTMAS MARKET BY TELCELL
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